Minn-e-soh-tah? You betchya!

Here in the Twin Cities, we’re proud of our northern accent — if you’re thinking of the movie “Fargo” then think again, that’s in North Dakota!

We’re also proud of the innovations in medical technology and top health care facilities located in the state of 10,000 lakes.

We, as in the Armada team, are very excited to announce the expansion of our services outside of our Denver headquarters to the medical mecca of Minneapolis and Saint Paul.

Armada’s Twin Cities office opened in January and is home to the agency’s social media group, as well as account services serving Minnesota-based companies.

I’m Micki Sievwright, a Stillwater, Minn., native and veteran health care marketer, and I’m leading the charge as our Minnesota office manager, as well as Armada’s Director of Social Media and a Senior Account Manager. I’ve been with Armada since 2008 leading PR and social media campaigns and managing client accounts.

I attended the University of St. Thomas in Saint Paul and earned a bachelor’s degree in print journalism and English. From 2010-2011, I was a member of the Board of Directors for the Colorado Healthcare Communicators professional association through which Armada has earned accolades for marketing excellence.

I’m looking forward to showing health care companies in Minneapolis and Saint Paul what Armada Medical is capable of. The digital age has brought so many new and cost effective marketing and social media tools into play, and it’s my job to help my clients take advantage of them to reach their sales goals.

Armada’s Minnesota office is located at 370 Selby Avenue, Suite 303 in Saint Paul, in the historical Dacotah Building in the Cathedral Hill Business District.

For more information, please call us in Minnesota at 651-228-1220 or, as always, connect with us online: www.armadamedical.com, facebook.com/ArmadaMedicalMarketing, @ArmadaMedical and here on the Periscope blog!

Micki is Armada’s Twin Cities Office Manager, Director of Social Media and Senior Account Manager.

We’re excited to announce that Armada Medical Marketing has been chosen by Baro-Therapies Inc. of Miramar, Fla., to develop and manage the company’s launch for its barometric therapy device, The Rejuvenator.

Armada will design a strategic communications campaign to increase product awareness of The Rejuvenator among consumers, health care professionals and key markets. Campaign components will include direct-to-consumer and medical professional marketing in addition to strengthening social media efforts.

The Rejuvenator (at left) is a tent-like, portable barometric therapy device that provides drug-free relief from inflammatory pain and neurological conditions using elevated barometric pressure.

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We’re excited to share two national stories from our clients!

Baro-Therapies Launches The Rejuvenator

Armada collaborated with Baro-Therapies on a national effort to get the word out about The Rejuvenator, an innovative, portable barometric therapy device that provides drug-free relief from inflammatory pain and neurological conditions using elevated barometric pressure.

The Rejuvenator is a spacious, tent-like enclosure that can be easily assembled anywhere. It works by safely increasing the barometric pressure by about five percent, which is equivalent to the air pressure found at the level of the Dead Sea in the Middle East (about 1,300 feet below sea level).

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This holiday season, we are thankful for…

It’s an extremely busy and stressful time of year for everyone, but we would be remiss if we didn’t take a moment to reflect on the past year and extend our thanks to those who have made such a difference for our company and its continued success:

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Oftentimes in this profession we take for granted the public’s knowledge for marketing buzzwords, promotional messaging and social media navigation. It’s always good to take a step back and provide you, our Periscope Blog followers and clients, with some simple How-Tos.

And in this season of giving thanks, we’re thanking you for subscribing to our blog as well as liking Armada Medical Marketing on Facebook and following us on Twitter. Not sure how to do all that? Here’s our first How-To:

Facebook: “Like” Us

Step 1: Visit facebook.com/ArmadaMedicalMarketing

Step 2: Log into your Facebook Account (if you do not have an account setup on Facebook, no worries, we have a step-by-step guide below)

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Happy Halloween! It’s the last day in October and most of us are putting away the pink and donning our pumpkin orange. Pink has become the international symbol for dedication to Breast Cancer Awareness Month (BCAM). And this year we saw more and more efforts drawing upon awareness, support and knowledge.

Months ago, when we were collaborating on radiology marketing strategies for our diagnostic imaging clients, we recommended adding a highly focused on social media component for BCAM in addition to traditional marketing communications.

Our Objective

Reach out to patients on Facebook and arm them with valuable health information.

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